The Strength of Interblock Luxury Games on Display at ICE 2016


LAS VEGAS, Nev. (2 March 2016) – At ICE 2016, luxury gaming manufacturer Interblock demonstrated the scalability and flexibility of their products, including its revolutionary PULSE ARENA. The company raised the bar even higher at this year’s exhibition and drew impressive feedback from customers.

Interblock Global CEO John Connelly said, “The positive feedback we received from our customers at ICE was more than we could have hoped for. Our products, especially the PULSE ARENA, were very well received due to the enhancements made, driven by our customers’ feedback.”

The company showcased their flagship Diamond products, equipped with their latest side bets, enhanced player information displays and functionality; the new MiniStar String, composed of three play stations, which can be placed in a remote location and connect easily to existing MiniStar Roulette products; and its impressive StarBar, a multi-play/multi-game product that allows players to toggle quickly between traditional table and video poker games, giving players the opportunity to play up to 18 different games at one time. StarBar is playable directly from a bar’s counter and has been specifically designed to maximize casino space and fit stylishly into any bar area.

“The investments made in R&D and player research have proven not only to us, but also to our customers, that ETGs (Electronic Table Games) are an essential aspect of casino floors. Based on customer feedback and the data we have to support it, new and existing players look for variety in their gaming experience and turn to ETGs. The message we continue to send to our customers is that an ETG’s ability to drive incremental revenue for the house is unparalleled,” said Connelly.

The company’s goals for 2016 are to maintain its position as thought-leader in the Electronic Table Game (ETG) industry and remain its customers’ ultimate partner. Interblock will also introduce a product segmentation strategy in 2016, with the goal of allowing all operators to place Interblock product on their floor; unveil new, innovative technology designed to enhance the player experience; and bring a new level of entertainment to the Electronic Table Game (ETG) segment.