Interblock Partners with Seneca Niagara Resort and Casino to Bring a Unique Stadium Experience

Las Vegas, NV. (Sept.23, 2016)
The PULSE ARENA environment will create a revolutionary gaming destination for both new and existing players alike.

Luxury gaming manufacturer Interblock has partnered with Seneca Niagara Resort and Casino in Niagara Falls, New York to install PULSE ARENA, an immersive, multi-sensory gaming experience. The breakthrough gaming lounge is a game-changing market disrupter designed to attract new players while simultaneously providing a new gaming experience for established players.

“Having the opportunity to work with such a well-known and respected Tribal Casino provides Interblock with a forum to introduce some of the newest Electronic Table Game technology,” said Interblock Global CEO John Connelly. Seneca’s investment in the PULSE ARENA is designed to bring an added value to the casino floor — something that is truly motivating.”

“We are thrilled to be the first casino to bring this unique, unprecedented, interactive gaming experience to the area!” said Pat Bassney, General Manager, Seneca Niagara Resort & Casino. “Partnering with Interblock allows us to provide PULSE ARENA which is the ultimate attraction for new players and experienced players alike.”

In the PULSE ARENA, dealers are entertainers, helping to pull in new and existing players by creating a different atmosphere on the casino floor. Interblock’s unique dealer assist software, which runs on an easy-to-use console, allows dealers to focus on the players and their fun. The multi-game space with live hosts, interactive terminals, and “moods” that change according to time of day, will give Seneca Niagara Resort and Casino the ability to tailor the Arena to meet the needs of their player base.

Seneca Niagara’s configuration will include automated generators offering five different game types: Roulette, Sic Bo and Craps, Blackjack and Baccarat. A total of 39 inter-connected play stations and seven StarBar bar tops will reside within the Arena.

The installation will take place in Q4.

Interblock is known for setting industry standards and providing the ultimate in luxury interactive entertainment experiences. See the PULSE ARENA in action at the Global Gaming Expo September 27 – 29 at booth #1239.

About Interblock

Interblock® is a worldwide leading developer and supplier of luxury electronic table gaming products. Its multi-player gaming devices set industry standards and provide the ultimate in luxury interactive entertainment experiences. The Interblock brand is globally recognized for diamond quality gaming solutions and technical support in more than 166 jurisdictions. Interblock’s exclusive collection of fully and semi-automated electronic gaming tables and video gaming solutions provide casinos, arcades and gambling halls with superior product performance and their guests with an unforgettable gaming experience. For more information, visit or call +1 (702) 260-1384.